Creditea X Positivus social media campaign

As part of the collaboration between Creditea and Positivus, we created an engaging social media campaign that turned the hunt for festival tickets into an adventure across several Latvian cities.

We hid Positivus tickets in various locations and posted clues on social media to help followers find them. The campaign bridged digital communication with real-world urban activity, fostering audience engagement, interest, and active following of Creditea’s social media content.

By incorporating game elements and a valuable prize, we created a communication experience where the audience did not merely consume content but became active participants in the campaign.