When the goal is common to all, there are no obstacles! Love Beauty and Planet is a brand that is hard not to love - it spreads only the good and the beautiful in the world! To help the brand become even more popular in the Baltic States, it is necessary to attract well-known people in society! To implement the Love Beauty and Planet influencer campaign, Armadillo performed the following tasks:
• Selected appropriate influencers;
• Planned influencer content in all 3 Baltic states;
• Adapted the content to the influencers of the specific country;
• Involved influencers in brand campaigns;
• Planned influencer contests
